Charity Social Media Fundraising

Charity social media fundraising is now more important than ever.  Links to a whole range of resources to help you use social media for fundraising for your charity.

Charity Social Media Fundraising Guides

Here's how to use social media for fundraising, turn your social media likes into donations, the best social media platforms for fundraising, how to create content for digital fundraising and 7 tips on how to leverage social media for charity fundraising.

Video can work really well.  Here are top tips for video fundraising on a shoestring.

Charity Fundraising On Facebook

Here is introductory guidance on making the most of Facebook.  For fundraising, here's how to use it to run virtual events using Facebook groups, birthday fundraising and how to maximise donate button posts.

Charity Social Media Fundraising - Instagram, TikTok And Other Platforms

Here are other common social media platforms, with advice on how to make the most of each:

• Instagram
• Tik Tok
• X (Twitter)
• You Tube
• Snap Chat

How To Grow Your Charity Social Media Following Faster

Growing your charity social medial following does take time, but will pay you back.  Here are a couple of ideas, on how to to do that more quickly:

• Most counties, cities, towns and villages have one (or more) Face Book groups.  There may also be groups for specific issues that are used by people who are interested in your work, such as sport, or gardening.
  • Join these and you have a ready made and, potentially large, audience.
  • This can be useful to raise your profile, gain new followers, promote events and recruit volunteers, not just for fundraising.
• Find some volunteers to be your 'digital champions'.
  • All they have to do is follow you on social media, like and comment on your posts, and share these with their own followers.

Find Charity Social Media Volunteers To Help You

Making the time is one of the biggest barriers to volunteering. Micro-volunteering offers volunteers the opportunity to under-take bite size activities, often from home, or online, in a way that also works for the cause they support. It can be an excellent opportunity to recruit and manage volunteers, particularly for social media.  This Charity Excellence resource explains what it is and how to do it well.

There are a number of organisations who will advertise your volunteering roles for free.  Use the Help Finder search category for Volunteering.

Develop Your Social Media Skills

For digital skills, from basic to advanced, try these free, online digital skills courses from Accenture. Or, Google offer a range of free online courses, from data tech, to digital marketing and career development, some with certification, or there's their Analytics Academy. Or the Hub Spot Academy.  These courses are all free.

A Free One Stop Shop for Charity Fundraising

A registered charity ourselves, the CEF works for any non profit, not just charities.

• Funding Finder - with categories for Core Cost Funding and Small Charities & Community Groups.
• Help Finder – find anything for free, including companies that make financial donations and raffle prizes.
• Data Finder – for fundraising bids & research, impact reporting, planning and campaigning.

Plus, 100+downloadable funder lists, 40+ policies, 8 online health checks and the huge resource base.

Quick, simple and very effective.

Find Funding, Free Help & Resources - Everything Is Free.

Register Now!

To access help and resources on anything to do with running a charity, including funding, click the AI Bunny icon in the bottom right of your screen and ask it short questions, including key words.  Register, then login and the in-system AI Bunny is able to write funding bids and download 40+ charity policy templates as well.